Today, we talk about SWOT, the part of the personal strategic plan — or any strategic plan — that makes me feel like I’m entering the land of the psychobabble. I’m using myself as an example, not because I think I’m so wonderful, but because I hope sharing portions of my own journey will help you find ways to look at your own possibilities.
SWOT stands for strengths, weaknesses, opportunities, and threats.
The “threats” part of it make me wonder if someone arranged the letters so it would be close to SWAT. Unless I’m worried about corporate espionage, or unless I’m living in a dangerous neighborhood or factoring in climate change, “threats” are a misnomer. I think that’s a toxic element to add into an organization’s discussion of a way to move forward. Even if that organization is facing a rough stretch. When it’s part of a personal plan — I think it sets a tone of paranoia, instead of positive forward motion.
Most strategic plans create a scorecard for four topics within each of these four topics: financial, customer, internal, and learning/growth.
Finding, acknowledging, dealing with, and improving upon these facets is important, whether it’s a business, a non-profit, or your personal plan.
Rather than putting those four topics under the S, W, O, T headings, I would put them the other way around.
We will focus on Strengths & Weaknesses this week.
Question: What are the areas important and relevant to your life?
My list includes:
Long Term Goals
Under Creativity, I create the following list:
–Steady flow of ideas and inspiration from almost everything around me;
–Ability to integrate and absorb different ideas and techniques into a whole;
–High bullshit detector;
–Love of research and learning;
–Fast learning curve;
–Ability for intense, prolonged concentration;
–Willingness to try new things and expand skills.
–Can hyper-focus on a single task and demand total immersion;
–Impatience with self and others.
–Overwork and don’t realize it until it’s too late and I’m past the point of diminishing return;
–Sometimes misplaced loyalty;
–Need for large amounts of solitude and silence;
–Zero tolerance for stupidity and chosen ignorance;
–Fast learning curve;
–Living in an area that does not respect my work/skills and doesn’t want to pay for them;
–Instability of freelancing;
–Not enough time spent marketing the fiction;
–Some impulse buying, especially when it comes to books;
–Not enough savings;
–Not enough of a financial cushion for meaningful vacation breaks or emergencies.
–Daily yoga and meditation practices;
–Healthy eating (most of the time)
–Poor health insurance options;
–Distrust of the medical profession and the insurance system;
–Not enough physical activity;
–Not enough breaks/vacation time.
–The entire list from the creativity section is relevant here;
–Ability to adapt quickly and integrate new skills;
–Willingness to do more than the minimum;
–Can read a little bit in more than English;
–A refusal to work for those who I believe lack integrity.
–The list from the creativity section is relevant here;
–Willingness to do more than the minimum often ends up in my being expected to clean up for lazier or less-skilled co-workers without appreciation or remuneration.
–As I age, I no longer want to have to adapt constantly. I want to do the job I’m there to do, and that’s it;
–Am only fluent in English;
–Because I believe the work is not about me, but about the work, my contributions are sometimes minimized.
Long Term Goals
I am not comfortable sharing these publicly right now. It’s a case of talking before doing doesn’t help me manifest, but hurt me manifest.
But in the Long-Term Goals category, I find that it helps to define a SMALL set of goals (three to five, not fifteen to twenty), and then list how my strengths and weaknesses affect each goal.
This is different than the way most organizations talk about their long-term goals, but again, it’s different for an individual than for an organization. You use the techniques that have personal value in each type of situation.
Examining the strengths and the weaknesses, it helps to ask where one can build on the strengths. For me, some of my strengths are also weaknesses. Sometimes, it depends on context.
Once you figure out what strengths you can build on (and, in many cases, it’s almost all of them; we are rarely at the pinnacle of our capabilities), then it’s time to examine the weaknesses.
I ask myself:
–Where can I turn a perceived weakness into a strength?
–Where does a weakness indicate a type of job or situation I should avoid because it runs counter to my own core integrity?
–What are weaknesses that can be lessened if I change my perspective or put in time to learn more skills?
–Where do either my strengths or weaknesses become obstacles in my goals, and how can I change that?
There are dozens more questions you can ask on each of these topics, but the above questions are the ones I find most useful.
Also, more than one factor from more than one area often plays in to what we can change at this moment, and where we need to use patience and persistence to make small changes now that will add up to larger changes in the future.
How do you analyze your strengths and weaknesses?